Today’s school communications landscape is evolving fast — and so are the expectations of your community. This three-hour virtual workshop is designed for communication professionals, district administrators and school board members who are ready to lead with clarity, innovation and purpose. From navigating generational divides to leveraging AI and strengthening board unity, this session delivers practical strategies to help you communicate more effectively and govern with greater impact.
Wednesday October 29, 2025
9 a.m.
Welcome
9:05 a.m.
One board, one voice: A board member's guide to unified governance and impact
Kristi Robbins, director of board and management services, OSBA
Explore the importance of speaking with one voice as a board. This session will provide strategies for maintaining unity, building trust and communicating effectively with your
community.
9:45 a.m.
Effective community surveys: How to remain legally compliant while getting actionable information
Kristi Robbins, director of board and management services, Jennifer Hardin, senior deputy director legal services, OSBA
Gain insights into designing surveys that not only gather meaningful feedback but also comply with legal standards. Learn how to ask the right questions — and what to do
with the answers.
10:20 a.m.
Break
10:30 a.m.
Multi-generational messaging: Reaching all of your publics
Learn how to craft messages that resonate across generations — from Boomers to Gen Z — ensuring your communications are inclusive, effective and engaging for every
audience.
11:15 a.m.
AI is here to stay: Partnering with AI for enhanced communications and classroom education
Discover how artificial intelligence (AI) can be a powerful ally in your communication strategy and educational outreach. We’ll explore real-world applications, ethical considerations and tools to boost productivity and creativity.
12 p.m.
Adjournment